Sold in 1 Day After Listed By Another Agent for 38 Days
237 River Crossing — Lexington, South Carolina
The Situation
The seller had previously listed their home with another agent, but the home didn’t sell. After spending time on the market without the outcome they had hoped for, they were frustrated and ready for a different approach. They wanted more than a new sign in the yard, they wanted a fresh perspective, an honest assessment of what could be improved, and a clear plan for moving forward. Making a change was an opportunity to take a closer look at the home’s pricing, presentation, and marketing rather than simply relisting it and hoping for a different result.
The Strategy
Our strategy was to give the home a fresh introduction to the market, not simply relist it and hope for a different result. We focused on making the property’s features more compelling and creating a marketing approach that reached beyond traditional listing websites. The goal was to help buyers understand the home’s value, appreciate what made it special, and picture themselves living there.
A key part of that approach was online marketing and creating a walk-through YouTube home tour. Rather than relying on photos alone, the video guided viewers through the home, showing how the rooms connected and giving them a better sense of the space before scheduling a visit. The tour immediately took off on YouTube.
The Result
The response was immediate. The home received multiple showings on its first day back on the market, and one of the first showings resulted in an offer. After the frustration of a previous listing that hadn’t sold, the seller was finally seeing meaningful progress. The home’s fresh introduction to the market delivered more than views, it brought buyers through the door and an offer the sellers couldn’t refuse.
See The Marketing We Created To Sell 237 River Crossing in Lexington, SC
Welcome to your own private backyard retreat in Lexington's Wise Ferry Plantation, where a pool, pool house, covered outdoor living areas, and an incredibly convenient Lexington location come together in one standout property.
Situated on a spacious .63-acre corner lot with no HOA, this 3-bedroom, 2-bath home is just minutes from downtown Lexington, area schools, Lake Murray, shopping, dining, and nearby boat landings.
The backyard is the centerpiece of the property. A sparkling inground pool anchors the outdoor living space, while the pool house with its own bathroom makes entertaining, pool days, and gatherings even more convenient. A large covered area provides additional space for outdoor dining, relaxing, or hosting friends and family, while the screened porch overlooks the pool and backyard.
A koi pond, vinyl privacy fencing, large storage building, and additional covered parking complete the outdoor setup.
Inside, the home offers a comfortable and updated layout with luxury vinyl plank flooring, fresh paint, and recently updated bathrooms. The spacious Owner's Suite features an impressive walk-in closet with custom built-ins, double vanities, a jetted soaking tub, and a large tile shower.
A bright sunroom provides even more flexible living space and connects naturally with the home's outdoor entertaining areas. The inviting wrap-around front porch adds classic Southern charm and another place to relax and enjoy the setting.
Additional highlights include a newer HVAC system, roof, generous storage including a shed in the backyard, a spacious corner lot, and multiple indoor and outdoor areas designed for everyday living and entertaining.
If you're looking for a home near downtown Lexington and Lexington One Schools - Lake Murray Elementary, Beechwood Middle and Lexington High School - with a backyard that feels like your own private getaway, this Wise Ferry Plantation property delivers a combination that's difficult to find.
Thinking of selling a home in Lexington, SC? Let us help!
Frequently Asked Questions
Did 237 River Crossing in Lexington, SC sell?
Yes. 237 River Crossing (also listed as 237 River Xing) in Wise Ferry Plantation, Lexington, SC 29072 sold on October 14, 2026 for $375,550 with The Patrick O'Connor Team at Coldwell Banker Realty.
What was the list price of 237 River Crossing?
It was last offered for $382,500 when The Patrick O'Connor Team relaunched it on September 22, 2026.
How did 237 River Crossing sell after it didn't sell with another agent?
The sellers had previously listed with another agent and the home didn't sell. We gave it a fresh introduction to the market with stronger feature presentation and a walk-through YouTube home tour. It received multiple showings on its first day back on the market, and one of the first showings resulted in an offer.
Where is 237 River Crossing?
It is in Wise Ferry Plantation in Lexington, SC 29072, on a .63-acre corner lot with no HOA, minutes from downtown Lexington, shopping and dining.
What features did 237 River Crossing have?
It sold as a 3-bedroom, 2-bath home with 1,684 heated sq ft, built in 1990, with an inground pool, pool house with bathroom, screened porch, sunroom, koi pond, privacy fencing, wrap-around front porch, and newer HVAC and roof.
What schools served 237 River Crossing?
It was zoned for Lexington School District One: Lake Murray Elementary, Beechwood Middle and Lexington High School.
Who sold 237 River Crossing?
The Patrick O'Connor Team at Coldwell Banker Realty. Thinking of selling in Lexington or the Midlands? Call 803-243-0224. Email patrick.russell.oconnor@gmail.com. Office: 607 Columbia Avenue, Lexington, SC 29072.