SOLD | Record Breaking Sale in Woodcreek Farms
How We Used Lifestyle Video to Sell This $1,486,000 Estate

Luxury Estate Sold Woodcreek Farms Elgin SC 23 Beaver Lake Court Video Marketing

The Situation

We knew that static photos wouldn't be enough to justify the price premium. We needed to make buyers feel the exclusivity.

We leaned heavily into Lifestyle Video Marketing. Instead of just panning across rooms, our video and ads told a story of the "Executive Lifestyle" - highlighting the custom finishes, the grand entertaining spaces, and the "vacation-at-home" feeling of the outdoor areas.

We distributed this content aggressively across social media and targeted digital channels to reach high-net-worth buyers who were likely looking at other luxury areas, convincing them that this specific home offered a better lifestyle.

The Stragegy

We needed to attract a very specific high-net-worth buyer who was likely looking at other luxury areas (like Lake Murray or downtown Columbia) and convince them that this specific home offered a lifestyle they couldn't find anywhere else.

We leaned heavily into video marketing to tell a lifestyle story. Instead of just showing rooms, our video and ads highlighted the experience of living there - the custom finishes, the "vacation-at-home" outdoor spaces, and the exclusivity of the lot. We distributed this content aggressively across social media and targeted digital channels to reach buyers far beyond the immediate local traffic.

The Result

The video marketing was a massive hit, racking up over 33,000 views. This drove significant interest and allowed us to find the perfect buyer. The property closed for $1,486,000, cementing it as one of the highest-priced sales in Woodcreek Farms for 2025.

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See The Narrative We Created To Sell 23 Beaver Lake

33,000+ Views Online | Top Woodcreek Farms Sale (2025)

Woodcreek Farms in Elgin, SC

Situated on a premium lot in Woodcreek Farms Beaver Lake, this custom waterfront estate was built w/the highest level of design, quality, & finishes for a local builder & his family. The main floor is expansive & perfect for entertaining. The entry opens to a formal dining room w/a brick accent wall & eye-catching ceiling detail. This space is perfect for a large table & leads to the family room w/a stunning view, gas fireplace, built-ins, & wet bar. The family room is open to the kitchen, complete w/custom cabinets to the ceiling, beautiful cathedral ceilings w/beams, & high-end stainless DÉCOR appliances - a complete coffee system, ice maker, 2 double ovens, & microwave. An additional den or keeping room w/a fireplace & an even better view can be found off the kitchen, along w/an eat-in area. Behind the kitchen, you'll find a hidden office & the laundry room conveniently located near the main living areas & owner's suite. This home features a vacation-like owner's retreat, w/every luxury detail you can imagine, & separate areas/water closets for two, as well as a huge walk-in closet with built-ins & cabinet storage. A second suite can be found at the front of the home, perfect for guests. The upstairs layout is impressive & accessible by stairs or elevator—bedrooms 3, 4, & 5 all have private full baths & walk-in closets. The media room offers theater seating & a full bar area complete w/a DÉCOR wine system, wine fridge, beverage fridge, ice maker, dishwasher, & a 4K theater system w/surround sound, as well as a climate-controlled wine storage area & a half bathroom. The sixth bedroom is the perfect in-law suite w/a full bath, closet, microwave, & bar with a beverage fridge. The outdoor space is exceptional, featuring a deep porch w/outdoor dining, an outdoor kitchen w/a built-in grill, gas fire pit, hot tub, & putting green. This is practically a no-maintenance yard w/turf sod & rock in the beds. The entire home offers Smart Home Automation for the lights, electric blinds, & sound system/speakers. Woodcreek Farms offers the perfect lifestyle 18 miles outside of downtown Columbia. Neighborhood features include a clubhouse, bar/grill, pool, tennis & golf course.