Under Contract — 528 Hallsborough Dr West Columbia, SC
Home Under Contract in West Columbia, SC
528 Hallsborough Dr in West Columbia, SC went under contract in April 2026, represented by The Patrick O'Connor Team at Coldwell Banker Realty. The home features 3 bedrooms, 3.5 bathrooms, a FROG, in-ground pool and is thoughtfully updated and in move-in condition.
Home in West Columbia Under Contract
The Situation
After 25 years, the sellers were ready for their next chapter. They had taken exceptional care of the home over the years and made thoughtful improvements that added real value for buyers.
The property featured a long list of major updates, including a new roof and gutters, soft-close kitchen cabinet upgrades in 2026, new flooring downstairs in 2024 and upstairs in 2026, fresh paint throughout, a screened porch upgrade in 2025, an encapsulated crawl space in 2020, a new chimney cap in 2021, front and back irrigation upgrades in 2025, a new pool liner and sand filter in 2023, and much more.
When they came to us, the goal was clear: maximize the return on their investment while coordinating a smooth back-to-back closing on their new home. This meant the sale needed to be positioned correctly, marketed aggressively, and managed with precision so they could move forward with confidence.
Home in West Columbia Under Contract
The Strategy
Our strategy was to position the home as a well-maintained, move-in-ready opportunity in West Columbia while making sure buyers clearly understood the value of the updates, the care, and the lifestyle the property offered.
We started by building the marketing around the home’s strongest selling points: 25 years of pride of ownership, major recent improvements, the outdoor living space, the pool, and the peace of mind that came with updates already addressed by the sellers.
From there, we created a marketing plan designed to generate maximum exposure quickly. The home was professionally presented with strong photography, videography, compelling listing copy, and a clear emphasis on the upgrades that helped separate it from competing homes. Instead of simply listing the features, we framed the home around buyer confidence, low-maintenance living, and the ability to move in without taking on a long list of projects.
We also focused on digital reach. The property was promoted across the MLS, major real estate websites, social media, email marketing, and our buyer database to make sure it reached both active buyers and agents already working with qualified clients. The goal was to create early attention, drive strong showing activity, and position the home to stand out immediately.
Because the sellers also needed to coordinate the sale with the closing on their next home, communication and timing were just as important as marketing. We managed the process closely from launch to contract, making sure buyer interest, offer terms, inspection timelines, and closing details were aligned with the sellers’ bigger move.
The Result
The strategy worked. The home generated strong buyer interest, created multiple offers, and gave the sellers the leverage they needed to choose the right terms for their situation.
Most importantly, the sale aligned with their bigger goal. We were able to help them maximize the value of the home they had cared for over 25 years while coordinating the timing around the closing on their next home.
The result was more than just a successful sale. It was a smooth transition into their next chapter, with the right price, the right terms, and a plan that supported their move from start to finish.
See the Marketing we Created to sell 528 Hallsborough Dr West Columbia, SC
Situated on a .80-acre lot with a saltwater pool and hot tub, 528 Hallsborough Drive in West Columbia offers an ideal floor plan with 3 bedrooms, 3 full baths, 1 half bath, a bonus room, a huge screened-in porch, and a beautiful fenced backyard with a wooded backdrop and plenty of privacy.
The welcoming front porch opens to a spacious family room lined with windows that flows seamlessly to the screened-in porch overlooking the backyard. The kitchen offers plenty of counter and cabinet space, new appliances (2025), and an eat-in area with a view. A formal dining room is located at the front of the home just off the kitchen. A half bath and laundry room can also be found on the main level.
Upstairs, you’ll find the owner’s suite with a huge walk-in closet and private bath. Bedrooms 2 and 3 share a full bath in the hall. Private stairs off the kitchen lead to the bonus room over the garage, which includes a full bath and could serve as the perfect guest space if desired.
This home has been extremely well cared for, with many upgrades worth mentioning, including a new roof and gutters, soft-close kitchen cabinet upgrades (2026), new flooring downstairs (2024) and upstairs (2026), fresh paint throughout, a screened porch upgrade (2025), an encapsulated crawl space (2020), a new chimney cap (2021), front and back irrigation upgrades (2025), a new pool liner and sand filter (2023), and much more.
Buying or Selling a Home in West Columbia, SC?
FAQ
Do you market homes in West Columbia differently than homes in Lake Murray or Lexington?
Yes. Each submarket has a different buyer pool, a different price ceiling, and different competing inventory. West Columbia buyers respond to specific signals — private lots, school district, distance to downtown Columbia, outdoor living — so we lead the marketing with those. Lake Murray waterfront marketing looks completely different. The strategy is built for the property, not pulled off a shelf.
We've lived in our home a long time. Will buyers see that as a positive or a negative?
Both, depending on how the home is presented. Long-tenured ownership often shows up as outdated finishes or a list of small projects in a buyer's head. Our job is to translate that into the right story — pride of ownership, completed maintenance, real value preserved — and back it up with photography, copy, and a list of specific upgrades. That's exactly what we did at 528 Hallsborough.
What does the timeline look like if we list with The Patrick O'Connor Team?
For most West Columbia homes, we can be on the market inside 7–14 days from our first meeting — sometimes faster, depending on photography scheduling and any prep work. Once we go live, we report back on showings, online activity, and buyer feedback in real time, and we revisit price or positioning quickly if the market is telling us something we didn't expect.
How do I get a real number on what my West Columbia home is worth?
Ask us for a home valuation. We pull the active and sold comps, walk the home and give you a price range that reflects your specific updates, lot, and the current West Columbia buyer pool. It's a real conversation, not an automated estimate. Contact us.