1020 Darlington St Sold Over List Price By Top Columbia Agent Patrick O'Connor

Sold Over List Price In A “Slow” November Market

The Situation

The real estate market is constantly shifting, and at the time we listed 1020 Darlington Street, the narrative was that the market had slowed down. Interest rates were up and buyer activity was down across the board. Many sellers were seeing their homes sit on the market or were being forced to accept offers below their asking price. The challenge was to defy these market conditions and not only sell the home but achieve a premium price.

The Strategy

We knew that in a slower market, pricing and presentation are everything. We didn't want to test a high price and chase the market down. Instead, we used a strategy designed to create immediate urgency. We priced the home competitively to look like a standout value compared to other stagnant listings. We combined this with high-energy marketing that highlighted the charm and location, aiming to manufacture a "bidding war" environment even when buyer traffic was generally low.

The Result

The plan worked perfectly. While other homes sat without offers, we generated significant interest immediately. The competitive environment we created forced buyers to put their best foot forward. We received multiple offers and successfully sold the home for over the list price. This sale is proof that with the right strategy, you can still command top dollar and beat the market trends.

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See The Narrative We Created To Sell 1020 Darlington Street

1020 Darlington is located in Earlewood, just around the corner from Downtown Columbia with NO HOA. Built in 2012, the home feels like new construction and is surrounded by beautiful craftsman-style homes. The entry includes a drop zone and opens to a spacious family room with high tray ceilings, plantation shutters, a stone gas fireplace with a cedar mantel, and plenty of room for large furniture. The kitchen is open to the family room and offers stainless appliances, abundant counter and cabinet space, bar seating, an oversized island, granite counters, and a tiled backsplash. A second sitting room or office with dedicated HVAC (installed in 2020) and built-ins overlooks the private, fenced-in backyard with patio and storage shed. The large owner’s suite is located at the back of the home and features a private bath with dual vanities, a separate tub and shower, a water closet for privacy, and a walk-in closet with built-in wood shelving. Bedrooms 2 and 3 share a full bath in the hall. A walk-in laundry room with cabinets is conveniently located off the kitchen.

 

Thinking about Selling in Columbia, SC? Let us Help.

 
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