Case Study: How We Sold a 30-Acre Lodge in Pomaria, SC for $78,500 Over Purchase Price
We sold 1348 Koon Trestle Road in Pomaria, SC on October 15, 2026 for $1,590,500. That is $78,500 more than our seller paid for the property in November 2024, a gain of more than 5% in under two years, achieved in a slower market for a one-of-a-kind 30.77-acre lodge property. Here is how we did it. You can see the full sold page for 1348 Koon Trestle Road in Pomaria, SC here.
The Property: A 30-Acre Lodge Retreat in Pomaria
1348 Koon Trestle Road is a private retreat of more than 30 acres in Pomaria, in Newberry County, set among mature hardwoods and rolling pines surrounding Crims Creek and a stocked pond. The lodge-style residence, known as "Rusty Gold," was built in 1996 and sold as a 4-bedroom, 4-bath home. A massive stone fireplace anchors the great room, the kitchen features high-end Dacor appliances and generous bar seating, and the dining room is wrapped in windows. The owner's suite opens to a private deck, a phone-booth-style elevator leads to a lower-level suite with its own outside entrance, and a loft overlooking the great room serves as a fourth bedroom.
Outside, a fully equipped open-air kitchen pavilion overlooks the pond, with a large fireplace and a built-in barbecue pit for whole-hog roasts. The property also includes a six-bay 40×40 detached garage and workshop, a 12×20 storage shed, a 20×36 RV and tractor shelter, and direct access to the Palmetto Trail. It sits in South Carolina's historic Dutch Fork region, about 2 miles from I-26, 9 miles from Chapin, 12 miles from Lake Monticello, 20 miles from Lake Murray, and 30 miles from downtown Columbia.
The Challenge: A Unique Home in a Slower Market
Our seller purchased the property on November 25, 2024 for $1,512,000. Less than two years later, circumstances changed and it was time to move on. The real estate market had slowed, and this was anything but a typical home. A sporting lodge on more than 30 acres appeals to a limited pool of buyers, and many luxury properties were facing longer days on market and increased pricing pressure. A traditional approach to selling simply would not be enough. The task was to find the right buyer who would recognize the property's true value.
Our Marketing Approach
We knew this sale would take more than a standard listing. Our strategy focused on showcasing the home's exceptional features, telling its story, and reaching the right audience of luxury buyers. We started with professional photography and produced a cinematic, full-length YouTube home tour, which we promoted through our channel to more than 110,000 subscribers. You can watch it here: Luxury Hunting Lodge Tour South Carolina.
We also made media attention a major part of the plan. We secured local and national press coverage, which put the property in front of people well beyond the usual real estate audience. We paired that publicity with targeted digital advertising and strategic social media marketing. Rather than relying only on local buyers, we used multiple channels to reach luxury buyers across the country. Our goal was simple: create maximum exposure, highlight what made this property one of a kind, and connect with the buyer who would value it.
The Result
The property was first listed at $1,650,000 and was last offered at $1,625,000. It sold on October 15, 2026 for $1,590,500. That is $78,500 more than our seller paid just under two years earlier. National and local media exposure, targeted digital ads, and our YouTube presence generated interest well beyond the local buyer pool and connected us with a buyer who recognized the home's value. While many luxury homes were sitting longer and facing price pressure, this one stood out from the competition.
What This Means for Pomaria and Lake Murray Area Sellers
This sale shows that even in a challenging market, the right marketing, the right exposure, and the right strategy can make all the difference. That matters most for unique properties like acreage, lodges, and homes with features that are hard to replicate, where the right buyer may not be searching locally. If you own a distinctive home in Pomaria, Chapin, Newberry County, or the greater Lake Murray area, your marketing should tell the property's story and reach buyers wherever they are. Our team has helped more than 1,600 families buy and sell, and we bring that same approach to every listing.
Ready to buy or sell? Call The Patrick O'Connor Team at 803-243-0224.