Case Study: How We Sold 942 Battenkill Court in Saluda River Club After Its First Listing Stalled

We sold 942 Battenkill Court in Lexington, SC after the sellers' first listing failed to produce a sale. When they switched to The Patrick O'Connor Team, we relaunched the home with a full marketing plan, and in the end it was one of our own team members who brought the buyer. This Saluda River Club home, last offered at $875,000, shows how a team's relationships can turn a stalled listing into a closed sale in a slower market. You can see the full 942 Battenkill Court case study here.

The Property: A River District Home Across From Savannah Park

942 Battenkill Court sits in the River District of Saluda River Club, the master-planned community off Corley Mill Road in Lexington, SC 29072, directly across the street from Savannah Park. Built in 2013 on a 0.34-acre lot, the home offers 5 bedrooms, 5 full baths and a half bath, and 4,203 square feet. Double front porches give it classic Southern curb appeal, and it has a rear-entry 3-car garage.

The main level has 10-foot ceilings and hardwood floors, a formal dining room connected to the kitchen by a butler's pantry, a separate formal living room, and a great room with a fireplace and custom built-ins. The kitchen has ceiling-height cabinetry, granite counters, a travertine basketweave backsplash, a large island, and a breakfast area. The owner's suite is on the main floor and has a steam shower and a soaking tub, and a screened porch with its own fireplace looks out on a fenced backyard. Upstairs, a loft connects three bedrooms, each with its own bath. The standout feature is a private in-law suite with its own entrance and staircase, a kitchenette, two sitting areas, and access to a bonus room.

The Challenge: A Second Chance After a Listing That Stalled

The sellers had already been through one listing that didn't get the home sold. In a slower Lexington market, even a well-built home in a top neighborhood can lose momentum when it isn't reaching the right people. The problem wasn't the house. It was the audience. Rather than keep doing the same thing, the sellers hired Patrick O'Connor and our team for three things: our marketing, our buyer network, and our ability to reach buyers outside the usual real estate channels.

Our Marketing Approach

We treated the listing as a fresh start. That meant new professional photography, a rewritten property description, a strategic price, and a refreshed online presentation built around the home's best features, from the in-law suite to the screened porch fireplace and the view toward Savannah Park.

From there we widened its reach with targeted digital advertising, social media, our own online platforms, and a full YouTube home tour shared with Patrick's audience of over 100,000 YouTube subscribers. You can watch it here: $900,000 Lexington, South Carolina Home Tour, Saluda River Club. The goal was to put the home in front of qualified buyers in Lexington and well beyond it.

Just as important was something a single agent can't offer: the combined network of our whole team. Every agent on The Patrick O'Connor Team brings personal contacts, professional connections, and buyers they're already working with. While the marketing created exposure, that network was working in the background.

The Result

942 Battenkill Court sold, and the buyer came through one of our own team members. After a first listing that didn't work, the sellers got the outcome they hired us for. The marketing did its job by getting the home seen, but it was a relationship inside our team that connected the property with its next owner. That's the advantage of hiring a team: the sellers had several agents and their networks working toward one goal, not just one.

What This Means for Lexington Sellers

If your home sat on the market without selling, don't assume the house is the problem. More often, the marketing didn't reach the right buyer. In Saluda River Club and across Lexington, a relaunch with new photos, video, smart pricing, and real buyer connections can change the outcome. Our team has sold over 1,800 homes, and we bring every one of those relationships to each listing. If you're thinking about selling in Saluda River Club or anywhere in Lexington, we'd be glad to talk through a plan for your home.

Ready to buy or sell? Call The Patrick O'Connor Team at 803-243-0224.